Imagine the thrill of offering irresistible Buy One, Get One (BOGO) offers to your customers. It’s like pressing the turbo button on your WooCommerce growth engine.
BOGO deals have the potential to skyrocket your sales, clear out excess inventory, and create a buzz that keeps customers coming back for more. Whether you’re a seasoned WooCommerce entrepreneur or just starting out, this blog will provide you with simplest guide for enabling BOGO offers with wcEazy plugin.
So buckle up and get ready for a thrilling journey into the world of BOGO deals.
Benefits of BOGO Deals in WooCommerce Business
Well, BOGO deals are highly efficient for improving the growth of your online business. We are going to discuss some major benefits of BOGO deals. Let’s explore them.
Upselling Opportunities
BOGO deals can be used strategically to upsell customers. For example, you can offer a BOGO deal where customers buy a high-end product and get a lower-priced item for free. This can encourage customers to upgrade their purchases and spend more money, increasing your average order value.
Marketing and Promotion
It provides excellent marketing opportunities. You can use these deals to attract new customers, engage with your existing customer base, and promote specific products or categories. By advertising your BOGO deals through various channels such as social media, email marketing, or your website, you can generate buzz and drive traffic to your WooCommerce store.
Customer Satisfaction
Also, BOGO deals can create a positive shopping experience for customers. They feel rewarded and satisfied when they receive additional value or a free product. This positive experience can lead to positive reviews, recommendations, and word-of-mouth marketing, ultimately enhancing your store’s reputation.
Competitive Advantage
BOGO deals can set your WooCommerce store apart from competitors. By offering enticing deals and promotions, you can attract customers who might otherwise shop elsewhere. This competitive advantage can help you stand out in a crowded market and differentiate your brand.
How to Enable BOGO Deals on Your WooCommerce Website
Offers and discounts are always essential to grab the attention of potential customers. During buying any product or service we always try to get something extra. That’s why it opens up a huge opportunity to boost sales in your online store.
Here the BOGO deals play a huge role. It means to buy one and get one offer for the customers. In your online store, you can easily enable BOGO deals.
Just you need to use the multi-functional WordPress plugin called wcEazy on your site. This plugin has 11 different modules for optimizing WooCommerce stores. One of the essential modules of this plugin is “BOGO Deals”.
Are you excited to add this lucrative function to an online website? We are going to provide you with a step-by-step guide for enabling BOGO deals on your website. Let’s focus on that.
▶️ Step 1 – Install wcEazy Plugin on Your Website
We think you already found and Install wcEazy from the WordPress plugin store. However, if you are a beginner in the WordPress world, you can follow this step.
Go to your WordPress Dashboard > Plugins > Add New. Now search with the plugin name on the search bar.

Install and activate the plugin.
▶️ Step 2 – Enable BOGO Deals Module
We have come to the main point of our guide. After the installation process, the plugin will be visible in the dashboard menu. So navigate to the wcEazy.

All the modules are ready to use. We are going to use the “BOGO Deals” module. To enable the BOGO deal and click on the setting menu.

You can create multiple numbers of BOGO offers for your customers. To create the BOGO offers click on the “Add Rule” option.

We have arrived at the interface of editing the BOGO deal. Provide a relevant name for the BOGO offer. Also, you have to choose the discount type for the deal. Besides that, you can set a specific discount amount for the deal.
We know BOGO means to buy one and get one. So first add a particular product to the Product to Buy option. By the way, you can find various products in this section. BOGO offer will be applied to these products.
Now you need to add the product that you want to give your customers free of cost. So add specific products on the Products to Gift menu. Finally, click on the save changes menu.

Through this process, you can add multiple numbers of BOGO deals for your customers within a few clicks.
Final Thoughts
By implementing these irresistible promotions, you can drive sales, build customer loyalty, and outshine your competition.
Remember, the key to success lies in the execution. And to make the process even easier, we recommend using the incredible WooCommerce plugin called wcEazy. With wcEazy, enabling BOGO deals becomes a breeze.
Thank you for joining us on this exciting journey to supercharge your WooCommerce growth with BOGO offers. Now, go forth and conquer the e-commerce world with your irresistible promotions and watch your business thrive like never before!